.The documents in Google.com Analytics 4 may be perplexing. Take, as an example, accomplishment reports-- the stations delivering website traffic to your website-- at Files > Achievement. The area provides two forms of accomplishment: customer as well as traffic (i.e., treatments).I'll address those records within this message.Traffic Resources in GA4." Customer acquisition" vs. "Visitor traffic accomplishment".These two files in the Achievement area reveal where each guest originated from. Customer accomplishment stands for the preliminary source that brought the individual to your internet site. Traffic acquisition is actually the most latest.Claim a first-time guest related to your website from clicking an organic search listing. GA4 will group that preliminary see in the "Organic search" stations for both reports. However if she leaves behind and returns a handful of times later on coming from a Facebook advertisement, GA4 is going to provide the 2nd browse through in the "Paid social" stations in the "Visitor traffic achievement" file as well as "Organic hunt" in "Customer achievement.".In short, the "Traffic achievement" record doesn't differentiate between brand-new and returning users. It reveals the overall treatments and also where each emerged. The "Individual accomplishment" record presents the complete individuals and also their preliminary (novice) resource.Stations.Both documents reveal "nonpayment network teams"-- traffic-source classifications-- including:." Direct." Site visitors who typed your URL in their web browser's search pub." Organic Explore." Guests who clicked on an organic directory on Google.com, Bing. or even another internet search engine." Organic Social." Website visitors that clicked on an organic article on a social media sites site." Email."." Paid out Search."." Compensated Social."." Suggestion." Guests that clicked non-ad web links on 3rd party internet sites." Organic Video." Site visitors who clicked non-ad web links on websites including YouTube, TikTok, and Vimeo.For details on each stations, click the pop-down menus on each record. In "User Achievement," click the "1st individual default network team" food selection as well as choose "Initial user source" for the listing of originating domains.For thorough sources of users, click the "Very first user nonpayment channel group" food selection as well as choose "First customer source." Click on picture to enlarge.In the "Website traffic Acquisition" document, click on "Session nonpayment stations group" as well as select "Treatment source.".For thorough sources of treatments, click the "Treatment default channel group" food selection as well as pick "Session resource." Click on photo to increase the size of.The numbers might be various because of brand new versus coming back sees.You can limit each documents to a single webpage through the "Include filter" choice on top.Select "Incorporate filter.".Click "Select measurements.".Select "Landing web page + query string".Select "has" below "Suit style.".Paste your web page's link slug (the component after the "/") or even any sort of word (like "much smaller") coming from that URL.The website traffic and customer achievement records will now present information for that link.Limit the achievement discloses to a singular page, including this example for a link consisting of "smaller sized." Click image to enlarge.In most cases, the consumer as well as website traffic accomplishment reports are compatible. The distinctions, once again, result from coming back guests. No matter, the records show the resources of website traffic-- stations that launch your company as well as travel return brows through.